METRONOME-Design participated in the international trade fair "MIDO2023" held in Milan

Hello

Eyeglasses/sunglasses brand from London

Online store selling METRONOME®️

This is OKD from METRONOME-Tokyo Online.

This time it's a report blog

International Eyewear Fair

"We exhibited at MIDO2023"

I will write about the following topics.

As I announced the other day

We, Metronome, will be starting from February 4, 2023.

"MIDO2023" held over the 6th

Exhibiting new eyeglasses/sunglasses

We have been negotiating business.

This time, we will introduce our own brand, METRONOME®️.

In addition to Resonance®️, Trad®️, and TYBALT ®️

Brands we handle include Rimsync eyewear,

We exhibited MonkeyFlip and High Color.

"MIDO" is held in Milan, Italy every year.

It is an international trade fair for eyeglasses and sunglasses.

Buyers from around the world, mainly from Europe, visit

We are in negotiations.

This year is the first MIDO since COVID-19 restrictions were completely lifted.

That being said,

Even on a hands-on basis, the number of visitors far exceeded that of the previous year.

Visitors came to our booth as well.

Relatively warm in Europe

At the venue in Milan, Italy, where the sun continues to shine

As each exhibitor competed fiercely,

We are the leading brand in all of our exhibits.

I was able to get the order.

First, let me tell you about when I left Japan.

I think I'll write a little about it.

In Japan, international flights have been active since last year

It is becoming a popular option at Haneda Airport.

A number of events that were unthinkable during the COVID-19 pandemic

The manpower was coming back.

International flights, which had many empty seats, are now full.

It's normal for it to be crowded.

It took us more than ten hours to travel on such an international flight.

Arriving in Milan, Italy.

The venue remains the same every year: Fiera Milano.

Located a little way from the center of Milan

Exhibitors and visitors can get to the venue by train or taxi.

Visitors gather.

The image is like Makuhari Messe in Chiba Prefecture.

I think Tokyo Big Sight in Tokyo is nearby.

Many eyeglasses/sunglasses brands were on display at the venue.

Each product is on display

You can also devise a strategy to stand out among them.

This is the secret to success at the exhibition.

First, let me make you aware of

What you do is the same as in an online store.

Regarding "standing out"

METRONOME®️, Resonance®️

It could be said to be a proprietary patent.

The unique design that attracts attention overseas

It catches the eye of passersby and makes them want to take a step

We have the power to stop it.

Various eyewear from "Stone-D," which was also exhibited jointly

It has become a popular photo spot for visitors.

Also,

This time we will be announcing the 2023 model of TYBALT®️.

It was exhibited at this year's MIDO.

Details and reservations in Japan will be announced around June.

We are expecting this.

The TYBALT 2023 model is also available.

I received an order from a client I do business with.

The brand will release new products.

We will continue to exhibit at exhibitions.

Metronome design leads to current fame

It has been a long and steady journey to get here.

Of course, we are still only halfway there.

To further expand our reach to the world

I intend to continue my efforts.

It is also a place to deepen relationships with existing customers.

Of course, exhibitions are also a great way to make new connections.

He liked the worldview of the metronome.

New business with buyers

This time too, we were able to exceed our target figures.

Specific brand and frame introductions

I'd like to postpone it until next time.

Well then.

OKD