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Why there is little repeat production or resumption of sales of eyeglasses and sunglasses

眼鏡・サングラスのリピート生産・販売再開があまりない理由

Hello,

London-based sunglasses brand

Sell METRONOME®️

METRONOME-Tokyo Online

This is OKD.

On this website,

A column about the materials used in glasses and sunglasses

It is up and running.

In fact, there is quite a lot of access.

In relation to that, this time

It is difficult to repeat production of eyeglasses and sunglasses.

I would like to tell you why.

in the first place,

Will sold-out frames be restocked?

That's it, right?

In fact, the frames of glasses and sunglasses

To make one in the first place

It needs to be a long process.

Data design and

In addition to the need to create a mold,

Finishing polishing etc.

There is a lot of work that requires manual labor.

Therefore,

Whether it's a new production or a repeat production

Even if the minimum lot size is set high

There are a lot of them.

Even if not, depending on the material

The cost tends to be high.

(In addition, due to the recent depreciation of the yen

The rising cost of materials cannot be overlooked.

It's sold out, so we're restocking!

It's quite difficult...

Of course, it depends on the case.

That may be the case.

Basically, when it's in stock

What are your favorite eyeglass and sunglasses frames?

I recommend that you secure it.

Today's column was a little short.

Well then

OKD

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